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What is Pinterest?

  Click the image to learn more At Pinterest: “Our goal is to connect everyone in the world through the ‘things’ they find interesting. We think that a favorite book, toy, or recipe can reveal a common...

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Is Pinterest the Next Facebook?

   Click the image for the full story in Fortune magazine Filed under: Social Media Tagged: business model, online shopping, Pinterest, social media

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Pinterest Keeps Growing

Pinterest is booming — and, as a result, the social media site is now a key aspect of many companies’ online strategies. According to Crispin Sheridan, reporting for ClickZ: “The new ‘it girl’ in...

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Prof. Joel Evans’ YouTube Channel

As part of my total immersion in social media, I recently decided to set up a Pinterest account and establish my own video channel at YouTube. There are 11 video clips I have done for Hofstra...

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How Brands Can Do Better on Pinterest

Pinterest “is a place to discover ideas for all your projects and interests, hand-picked by people like you.” With more than 75 million active users and a largely female audience, Pinterest is...

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Pinterest Adding Buyable Pins

Pinterest is more popular than ever, and just keeps on growing. Consider these statistics compiled by Craig Smith of DMR: 42 percent of all online U.S. adult women (and 13 percent of men) utilize...

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Do We Really Want “Buy” Buttons at Social Media Sites?

Social media sites are rapidly ramping up their use of “buy” buttons for visitors. With buy buttons, social media users can instantly be linked to a shopping site for an item. But, do people really...

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Social Media Checklists: Part 2

In this second of two posts on social media checklists [click here to access the first post], the focus is on social media platforms. This comprehensive checklist from Whole Brain Group starts with...

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Social Media Demographics by Platform

For companies to best use different social media platforms in their marketing strategies, it is imperative that they understand how viewers differ across these platforms — especially in terms of viewer...

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Prof. Joel Evans’ YouTube Channel

Follow me at Pinterest and YouTube.   Source: Prof. Joel Evans’ YouTube Channel  Filed under: Consumers and Their Behavior, Marketing Communications, Online Marketing, Privacy, Identity Theft, and...

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Is Pinterest the Next Facebook?

   Click the image for the full story in Fortune magazine The post Is Pinterest the Next Facebook? appeared first on Evans on Marketing.

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Pinterest Keeps Growing

Pinterest is booming — and, as a result, the social media site is now a key aspect of many companies’ online strategies. According to Crispin Sheridan, reporting for ClickZ: “The new ‘it girl’ in...

View Article

Prof. Joel Evans’ YouTube Channel

As part of my total immersion in social media, I recently decided to set up a Pinterest account and establish my own video channel at YouTube. [As of July 2017], there are more than 40 video clips I...

View Article


How Brands Can Do Better on Pinterest

Pinterest “is a place to discover ideas for all your projects and interests, hand-picked by people like you.” With more than 75 million active users and a largely female audience, Pinterest is...

View Article

Pinterest Adding Buyable Pins

Pinterest is more popular than ever, and just keeps on growing. Consider these statistics compiled by Craig Smith of DMR: 42 percent of all online U.S. adult women (and 13 percent of men) utilize...

View Article


Pinterest Gains More Advertising

The power of one platform -- Pinterest -- is underappreciated by some marketers. The post Pinterest Gains More Advertising appeared first on Evans on Marketing.

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Evolution of Social Platforms 2010-2020

See how six popular sites have evolved. The post Evolution of Social Platforms 2010-2020 appeared first on Evans on Marketing.

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